Sounds simple doesn’t it?
Well maybe… however, if you are already an experienced marketer, you need to know that success in viral marketing requires a different approach than traditional real estate marketing ideas.
Many of the tactics that trigger viral marketing are the exact opposite of old-school techniques. Take a look at these 4 simple rules of viral marketing.
- Nobody cares about your products except you. What people really care about is a solution to their problems. If you can find an entertaining way to solve their problems, without the hard sell, people will share what they consider funny, remarkable or interesting.
- No strong arm tactics required. Give people something worth sharing, resist the urge to ‘sell’, and people will share it! That is at the heart of viral marketing.
- Make your valuable online information totally free (and easy to share). Viral marketing is not about generating sales leads, but if done right it will lead the world to your doorstep.
- If you want your ideas to spread, you have to reach out to your social network. You need to be involved in online communities so that when you have a viral marketing piece to share – you already have an audience.
Simply put, if you provide solutions to people’s problems, or post content that is remarkable and entertaining…maybe even hilarious, then forget the urge to sell and make this information available totally free – all you have to do is share it with your social networking connections.
Thanks for taking the time to look at the Viral Marketing article. I would love to hear your comments. BONUS! Would you like to learn more about how to grow your business with simple marketing ideas? Get instant access to a free Real Estate Marketing Ideas video (a $47 value) by going to http://goo.gl/q4YS7.